BACKGROUND
The Gourmet Nut Company is a specialist coater of several gourmet nut products: macadamias, almonds, cashews, pistachios, hazelnuts and pecans. They coat nuts from 3mm granulated hazelnuts up to whole, large nuts (such as macadamias and pecans).
The company began in 1998 with just honey macadamia nuts being roasted, coated and sold on a single cart at the South Melbourne Market. Today, close to 1,000 tonnes per annum of roasted and coated nuts are sold to virtually all major retailers and wholesalers throughout Australia. Products are also exported across Asia Pacific and New Zealand.
SITUATION
The Gourmet Nut Co.’s dramatic sales growth had vastly outpaced its labelling process.
The company was applying three separate labels by hand: one on the front, two on the back.
They wanted an automated solution to:
- increase efficiency
- improve packaging quality, and
- increase packaging consistency
It also needed to save time and money by removing:
- manual labour, and
- the necessity of changing a whole film wheel whenever they wanted to change products on the line.
The specialty nut roaster also wanted to reduce packaging costs. As a small business, too much working capital was tied up thousands of reels of film for individual products across its 12 product lines.
As well, the solution needed to be able to print Chinese characters for export products.